UK BRIEF - Self Promotion
Experimenting with the idea of using an accidental symbol surrounding the type, such as a coffee stain to show how easy going and normal i am and also to express that I am still learning.
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UK BRIEF - Self Promotion
A few more logo references.
UK BRIEF - Self Promotion
A few Logo designs.
UK BRIEF - Self promotion
Finding ways to promote my logo, experiments above.
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ESDi - PRINT
My chosen brand to promote. I have a few ideas already I am now going to look more indent and make sure I know exactly what I want each outcome to look like. I will post up my progress.
ESDi - PRINT (6 outcomes)
Create 6 messages of a product, service or idea to sell it knowing or using each one of the functions of the language:
1. Emotional function: the one given by the transmitter to talk about himself, the personality of the product
2. Conative function: is the one that takes into account the receptor, design to influence of motivate the receptor, the client.
3. Referential function: the referent is the thing we’re talking about. Is the information itself.
4. Poetic function: is the way we transmit the message.
5. Phatic function: is the one that wants to attract the attention of the receptor
6. Metalinguistic function: when the language is used to talk about itself.
ESDI - SEASONAL BEARDS
—ESDI - Group create a party
OBJECTIVO’ - To project a party, creating spaces; areas; objects; lights which will produce joy happiness and pleasure. It has to be accepted by any institution (imagine that it is a project that we are trying to sell.)
IDEAS -
Movember - create a party revolving around this idea make it creative and very interactive. We thought of creating different variations of the main theme or deciding to make it many days/ months? not just the one! I thought doing seasons would be a good idea as that means there would be 4 parties/ events that would happen around Europe. We then thought about the idea of making it different by using eyebrows instead and then the idea of beards.
UK BRIEF - Self Promotion
EW - WE
So I had a thought that my CV could be double sided linking with my initial reflection. I don’t want this concept to become too complicated, what I am imagining is something very professional clean and gets straight to the point. The main side of my CV will be everything about me and where I am at this moment in time with my graphics. The other side will reflect my logo of EW to WE.. and I thought it would be great to show my determination side and make it a Mission Statement. (As though I am saying on one side I have done this but together WE could do this??
—UK BRIEF - Self Promotion
IDEAS - EW - WE
‘Reflections’
WINDOW- An idea of me stood in a window, busy high street, agency window etc. The reflection that EW will cause if I were to be holding it would cause the reflection of WE. This would look good as an image or as a film or even if the agency were to see me doing it? It introduces the idea of me into it as well however, I like the idea of being anonymous to the industry as then they will be more intrigued to see you if you receive a placement etc.
BOOKLET (CUT OUT) - The idea of the cut out is good as it automatically creates the mirror image on the reverse side. This is a good and easy/ creative way to showcase my idea. The idea of creating a little booklet could get the industry thinking it is a nice booklet and then when they turn the pages my idea will make sense. This could be in any form also maybe a poster that is double sided? Stating things I have done and things WE could do? Like that idea.
CUBE - Showing reflections of every angle and explaining them all for example EW stands for my initials, EM stands for Emily, ME is Emily and WE could be me and industry. Quirky way to showcase the reflections and to explain me as a person (break the ice great to know me sort of thing.)
PERSPEX - Great way to show off a reflection and also appears to be really cool! Stands out from normal paper. Block or small object to show the reflection and a brief statement explaining the EW and WE.
—UK BRIEF - Self Promotion
Really excited about the prospects that this brief could bring, I like the way the initials reflect and show different variations of my name which are all relevant to my self promotion. I am going to try out a few more ideas and see how I can present this idea to industry.
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UK BRIEF - Self promotion
Toying with the idea that the EW = WE idea could be the most creative. I think the industry would like to be sent something small and creative rather than a concept that is too much or not thought out enough. I need to draw up some ideas of how this can be represented in the best way and do some mock up designs.
UK BRIEF - Self promotion
Another quick idea. What if i could make a magazine?
When you search EW it comes up with the famous ENTERTAINMENT WEEKLY American magazine. Could I play on this aspect?
UK BRIEF - Self promotion
Looking at different fonts for my logo. I really like the idea of it appearing to say ‘WE’ as that is what I want the industry to pick up on however, when you look closely you can see that the logo is back to front which means that it actually says EW. I like this creative little edge to my logo and I hope the industry will see what it says/ means. I think maybe capitals stand out more and make the message more clearer. I also really like how simple the initials look as they are very straight and direct which shows a lot of my personality too.
ESDi - Story Illustration
Finished product
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Each day is a step closer to being the designer i want to be
